TERMS & CONDITIONS

Last Updated: 2 October 2026

Welcome to Charmiq.

This website is owned and operated by Charmiq Fashion LLP, trading under the brand name “Charmiq” (“Charmiq”, “we”, “us” or “our”).

These Terms & Conditions (“Terms”) govern your access to and use of the Charmiq website, products and services, including purchases made through our website (“Website”).

By accessing the Website, creating an account or placing an order with us, you agree to these Terms together with our Privacy Policy, Shipping, Return & Exchange Policy and other policies expressly referred to on the Website.

Nothing contained in these Terms is intended to restrict, exclude or override any rights or remedies available to consumers under applicable Indian law.

1. ELIGIBILITY

You must be legally capable of entering into a binding contract under applicable Indian law to place an order through the Website.

If you are under 18 years of age, you may use the Website and place orders only under the supervision of a parent or legal guardian.

You are responsible for ensuring that the information provided by you while placing an order or creating an account is accurate, complete and current.

2. PRODUCTS AND PRODUCT INFORMATION

Charmiq offers fashion jewellery and related products.

We make reasonable efforts to ensure that product descriptions, photographs, dimensions, materials, colours, prices and other information displayed on the Website are accurate.

However, jewellery may be subject to minor variations. The actual appearance of a product may differ slightly from photographs because of factors including:

lighting used during photography;
individual screen or device settings;
photography and image processing;
manufacturing tolerances;
plating batches;
stone placement;
texture and finishing; and
handcrafted or semi-handcrafted elements.

Such minor variations that do not materially alter the nature, quality or functionality of the product will not by themselves constitute a defect.

Product dimensions and weights displayed on the Website may be approximate unless expressly stated otherwise.

Nothing in this section limits your rights where a product is defective, damaged, materially different from its description or otherwise covered by applicable consumer protection law.

3. FASHION JEWELLERY AND MATERIAL DISCLOSURE

Unless expressly stated otherwise on the relevant product page, Charmiq products are fashion jewellery and are not solid gold, platinum or precious jewellery.

The base material, plating, stones and other relevant material information applicable to a product will be stated on the relevant product page wherever applicable.

Terms such as “18K gold plated”, “22K gold plated”, “gold plated”, “rhodium plated”, “rose gold plated” or similar descriptions refer to the plating, finish or colour applied to the underlying material. They do not mean that the entire product is made from solid gold, rhodium or another precious metal.

References to cubic zirconia (CZ), crystals, simulated stones, faux pearls or similar materials should be understood according to the description provided on the relevant product page.

4. ANTI-TARNISH, WATER-RESISTANT AND PRODUCT PERFORMANCE CLAIMS

Certain Charmiq products may be described as anti-tarnish, water-resistant, sweat-resistant, hypoallergenic, nickel-free or using similar terminology.

These descriptions refer to the expected characteristics and performance of the product under normal and reasonable use. They do not constitute a guarantee that the product will never tarnish, fade, discolour, deteriorate or cause a reaction under all circumstances.

The durability and appearance of fashion jewellery may be affected by factors including:

frequency and manner of use;
individual skin chemistry;
moisture and prolonged water exposure;
perspiration;
perfumes and cosmetics;
soaps and cleaning products;
chlorine;
salt water;
chemicals;
friction; and
storage conditions.

Unless a product is expressly described as waterproof, jewellery should not be considered permanently waterproof.

Customers should follow the jewellery-care instructions provided with the product or displayed on the Website.

5. ALLERGIES AND SKIN SENSITIVITY

Where a product is described as “hypoallergenic” or “nickel-free”, such description refers to the material specifications applicable to that product.

Individual skin sensitivities and allergies vary. Charmiq cannot guarantee that a product will not cause irritation or an allergic reaction in every individual.

Customers with known metal sensitivities or allergies should carefully review the product material information before purchase and discontinue use if irritation occurs.

Nothing in this section excludes liability that cannot legally be excluded under applicable law.

6. PRICING, MRP AND TAXES

All prices displayed on the Website are in Indian Rupees (INR) unless expressly stated otherwise.

MRP, selling price, applicable taxes, discounts and other price information will be displayed as required under applicable law.

Shipping charges or other applicable charges, if any, will be disclosed before completion of the purchase.

Prices, discounts and promotions may change from time to time.

A subsequent change in price will not affect an order that has already been accepted by Charmiq.

7. PRICING AND LISTING ERRORS

Despite reasonable precautions, a product may occasionally be displayed with an incorrect price, discount, description, photograph or availability because of a typographical, technical, system or other genuine error.

If we identify a material error before dispatch, we may contact you and either:

offer you the opportunity to purchase the product at the correct price or with the corrected information; or
cancel the affected product or order.

If a prepaid order is cancelled for this reason, the amount collected for the cancelled product will be refunded to the original payment method.

Nothing in this section permits Charmiq to engage in misleading pricing, false discounting or any unfair trade practice.

8. ORDERS AND ACCEPTANCE

Placing an order constitutes an offer by you to purchase the selected product or products.

An automated acknowledgement confirming receipt of your order does not necessarily constitute final acceptance of the order.

An order will ordinarily be considered accepted when it is confirmed for fulfilment or dispatched, subject to applicable law.

Before dispatch, Charmiq may refuse or cancel an order where reasonably necessary because of:

product unavailability;
an incorrect price or material product-information error;
payment failure;
suspected fraudulent activity;
incorrect or incomplete delivery information;
suspected commercial resale;
abuse or manipulation of promotional offers;
orders exceeding applicable quantity restrictions; or
circumstances beyond our reasonable control.

If Charmiq cancels a prepaid order, the amount collected for the cancelled product or products will be refunded in accordance with our refund process.

9. PAYMENTS

Payments may be processed through third-party payment gateways, banks, card networks, UPI providers or other payment service providers.

Charmiq does not ordinarily store complete credit or debit card credentials.

Payment processing may therefore also be subject to the terms, security practices and privacy policies of the relevant payment provider.

If payment is deducted but an order is not successfully created, please contact our customer support team.

Banking or payment-system reversals may require additional processing time depending on the relevant bank, card network, UPI provider or payment gateway.

10. DELIVERY

Charmiq will make reasonable efforts to dispatch and deliver orders within the estimated timelines displayed on the Website or communicated during checkout.

Unless expressly guaranteed, delivery dates are estimates.

Delivery may be affected by circumstances outside our reasonable control, including courier disruptions, severe weather, natural disasters, strikes, public emergencies, government restrictions, transportation interruptions or other force majeure circumstances.

Nothing in this section limits any consumer rights available under applicable law in relation to unreasonable or qualifying delays in delivery.

Customers are responsible for providing a complete and accurate delivery address and contact information.

Reasonable additional shipping charges may apply where an order must be re-shipped because of:

an incorrect or incomplete address provided by the customer;
repeated failed delivery attempts; or
refusal to accept a valid shipment.

This does not apply where refusal results from receipt of an incorrect, defective, damaged or otherwise legally returnable product.

11. INSPECTION ON DELIVERY

Customers are encouraged to inspect their order promptly after delivery.

If you receive an incorrect, damaged, defective or materially incomplete product, please contact Charmiq as soon as reasonably possible using the procedure specified in our Shipping, Return & Exchange Policy.

To investigate a claim, we may reasonably request photographs, videos, packaging details, shipping labels or other relevant evidence.

Where required by applicable law, the absence of such evidence will not extinguish statutory consumer rights.

12. RETURNS, EXCHANGES AND REFUNDS

Returns, exchanges and refunds are governed by our Shipping, Return & Exchange Policy, which forms part of these Terms.

Any exclusions contained in that policy, including exclusions relating to hygiene-sensitive products, personalised products, promotional products or products showing signs of use, remain subject to applicable consumer protection law.

Nothing in these Terms or our Return & Exchange Policy restricts your rights where goods are defective, damaged, spurious, materially different from their advertised description, incorrect or otherwise required to be accepted for return, replacement or refund under applicable law.

Refund-processing timelines communicated by Charmiq refer to the time taken by us to initiate or process the refund.

Your bank, payment gateway, UPI provider or other payment provider may require additional time to credit the amount to your account.

13. WARRANTY AND NORMAL WEAR

Any specific warranty applicable to a Charmiq product will be stated on the relevant product page or accompanying warranty documentation.

Unless expressly covered by a product warranty, normal wear and tear does not constitute a manufacturing defect.

Examples may include:

gradual fading or tarnishing caused by normal use;
surface scratches;
accidental damage;
chains broken because of pulling, snagging or impact;
damage caused by improper storage;
damage resulting from exposure to perfumes, cosmetics, chemicals or cleaning agents;
damage resulting from prolonged exposure to water, chlorine or salt water where the product is not expressly warranted for such use;
damage caused by alteration or repair by a third party; or
loss of stones resulting from accidental impact, improper handling or misuse.

This section does not limit rights relating to genuine manufacturing defects or other rights available under applicable law.

14. PROMOTIONS, DISCOUNTS AND COUPONS

Promotional codes, discounts, sales and special offers may be subject to additional conditions communicated with the relevant promotion.

Unless expressly stated otherwise:

promotional codes cannot be exchanged for cash;
only one promotional code may be used per order;
promotions cannot be applied retrospectively;
certain products may be excluded; and
promotions may be valid only for specified periods.

Charmiq may withdraw or modify a promotion where reasonably necessary, but an order already validly accepted will not ordinarily be retrospectively affected.

We may cancel transactions involving fraudulent use, manipulation or technical exploitation of a promotional offer.

15. GIFT CARDS AND STORE CREDIT

Where Charmiq offers gift cards, vouchers or store credit, additional terms displayed at the time of issue or purchase may apply.

Gift cards and store credit cannot ordinarily be redeemed for cash except where required by applicable law.

16. INTELLECTUAL PROPERTY

The Charmiq name, logos, trademarks, Website, product photographs, videos, product descriptions, graphics, artwork, packaging designs and other original content made available through the Website are owned by or licensed to Charmiq Fashion LLP and are protected by applicable intellectual property laws.

You may access and use the Website and its content for personal and non-commercial purposes.

Without prior written permission from Charmiq, you may not reproduce, scrape, copy, republish, distribute, commercially exploit or use Charmiq content to create misleading or competing commercial materials.

Nothing in these Terms restricts lawful uses permitted under applicable intellectual property law.

17. PRODUCT DESIGNS

Certain jewellery designs sold by Charmiq may be original Charmiq designs, while others may incorporate commonly used jewellery forms, motifs, components or design elements.

Nothing on the Website should be interpreted as claiming exclusive intellectual property rights over elements that are lawfully in the public domain or owned by third parties.

Where Charmiq owns or validly holds intellectual property rights in a design, all such rights are reserved.

18. CUSTOMER REVIEWS, TESTIMONIALS AND USER CONTENT

If you voluntarily submit a review, photograph, video, testimonial or other content to Charmiq, you retain ownership of your original content.

By submitting such content, you grant Charmiq a non-exclusive, worldwide, royalty-free licence to reproduce, display, resize, format, publish and use that content in connection with Charmiq’s Website, social media, advertising and marketing.

Charmiq will not knowingly attribute a review to a different customer or materially alter a review in a way that misrepresents the customer’s opinion.

You must not submit content that:

infringes another person’s intellectual property rights;
violates another person’s privacy;
contains unlawful, defamatory, threatening or abusive material;
contains malicious software or code;
falsely represents your identity; or
falsely represents your experience with a Charmiq product.

Charmiq may moderate, reject or remove content where reasonably necessary.

19. PROHIBITED USE

You must not use the Website:

for unlawful or fraudulent activities;
to interfere with Website security;
to introduce viruses, malicious software or harmful code;
to obtain unauthorised access to systems or accounts;
to systematically scrape or extract Website content for commercial purposes;
to impersonate another person;
to violate intellectual property or privacy rights;
to manipulate reviews, promotions or purchasing systems; or
to interfere with the normal operation of the Website.

Charmiq may suspend or restrict access where we reasonably believe these Terms have been materially violated.

20. THIRD-PARTY SERVICES

The Website may contain links to or integrations with third-party websites, payment gateways, courier providers, social networks or other independent services.

Charmiq does not control independent third-party websites and is not responsible for their independent content, policies or practices.

Nothing in this section excludes responsibility that Charmiq is legally required to bear for third-party services used by Charmiq to fulfil its obligations to customers.

21. PRIVACY AND PERSONAL DATA

Personal information collected through the Website will be handled in accordance with our Privacy Policy and applicable Indian data protection law.

Our Privacy Policy explains matters including:

categories of personal data collected;
purposes for which personal data is processed;
cookies and similar technologies;
marketing communications;
sharing with payment, logistics and other service providers;
data retention;
security practices; and
mechanisms available to individuals to exercise applicable rights.

Please review our Privacy Policy before providing personal information through the Website.

22. LIMITATION OF LIABILITY

Nothing in these Terms excludes or limits liability that cannot lawfully be excluded or limited, including rights and remedies available to consumers under applicable consumer protection law.

To the maximum extent permitted by applicable law, Charmiq will not be liable for indirect, incidental, special or consequential losses that were not reasonably foreseeable and that do not arise from a breach of a statutory obligation owed by Charmiq.

Charmiq will not be responsible for losses caused solely by:

misuse of a product;
failure to follow product-care instructions;
unauthorised alteration or repair;
materially inaccurate information supplied by the customer; or
circumstances outside Charmiq’s reasonable control,

except to the extent liability arises under applicable law.

23. INDEMNITY

To the extent permitted by applicable law, you agree to indemnify Charmiq Fashion LLP against reasonable third-party claims, losses and expenses arising directly from:

your unlawful use of the Website;
your infringement of another person’s rights; or
your material breach of these Terms.

This provision does not apply to losses caused by Charmiq’s own breach, negligence or violation of applicable law.

24. FORCE MAJEURE

Charmiq will not be responsible for delay or failure to perform an obligation where the delay or failure results from circumstances beyond our reasonable control, including natural disasters, floods, fires, epidemics, public emergencies, government restrictions, strikes, transportation disruptions, telecommunications failures or similar events.

Where such circumstances materially affect an order, we will take reasonable steps to inform affected customers and provide any remedies required under applicable law.

25. GRIEVANCE REDRESSAL

For complaints relating to an order, product, payment or use of the Website, customers may contact:

Grievance Officer: Amit Mishra

Charmiq Fashion LLP
A 321, Mastermind IV, Royal Palms
Goregaon (East), Mumbai – 400065
Maharashtra, India

Email: escalations@charmiqjewellery.com

Customer Support: +91 9082501985

Business Hours: Monday–Saturday, 10:00 AM–7:00 PM IST

We endeavour to acknowledge consumer complaints within 48 hours of receipt and resolve complaints within one month, in accordance with applicable law.

Consumers may also exercise remedies available to them under applicable Indian consumer protection law.

26. GOVERNING LAW AND JURISDICTION

These Terms are governed by the laws of India.

Subject to rights available to consumers under applicable consumer protection legislation and other mandatory law, courts having jurisdiction in Mumbai, Maharashtra shall have jurisdiction over disputes arising from these Terms or transactions with Charmiq.

Nothing in this provision restricts a consumer’s right to approach a competent Consumer Disputes Redressal Commission or another authority where jurisdiction is available under applicable law.

27. CHANGES TO THESE TERMS

Charmiq may update these Terms from time to time to reflect changes to our services, business practices or applicable law.

Updated Terms will be published on the Website together with a revised “Last Updated” date.

Material changes will apply prospectively unless otherwise required by law.

The Terms applicable to an accepted order will ordinarily be those in effect when the order was placed unless a change is required by law or expressly accepted by the customer.

28. SEVERABILITY

If any provision of these Terms is determined to be unlawful, invalid or unenforceable, that provision will be enforced to the maximum extent permitted by law or severed where necessary.

The remaining provisions will continue to remain in effect.

29. ENTIRE AGREEMENT

These Terms together with our:

Privacy Policy;
Shipping, Return & Exchange Policy;
product-specific terms; and
any other policies expressly incorporated by reference

constitute the terms governing your use of the Website and purchases from Charmiq.

In the event of an inconsistency, mandatory rights available under applicable law will prevail.

30. CONTACT US

For questions about these Terms, orders or Charmiq products, please contact:

Charmiq Fashion LLP
A 321, Mastermind IV, Royal Palms
Goregaon (East), Mumbai – 400065
Maharashtra, India

GSTIN: 27AAUFC3586D1Z3

Customer Support: +91 9082501985
Email: support@charmiqjewellery.com

Support Hours: Monday–Saturday, 10:00 AM–7:00 PM IST